taste

As images of any kind become easier to generate, the designers who stand out are those who can create a sense of cohesiveness and emotion.

While it’s probably one of the corniest things I’ll ever write in this column, I’ve come to believe that developing taste is not so unlike going to therapy; it’s an inefficient, time-consuming process that mostly entails looking inward and identifying whatever already moves you. It’s the product of devouring ideas, images and pieces of culture not... See more

While in theory the notion of Quality might appear rather philosophical and idealistic, in practice it could not be more pragmatic. One can think of Quality as simply the highest -leverage input into a system. F or illustrative purposes we could envision a continuum of layers starting with a company’s high -level outputs: financial figures and key... See more

AI image generation is essentially a truncated exercise in taste; a product of knowing which inputs and keywords to feed the image-mashup machine, and the eye to identify which outputs contain any semblance of artistry. All that is to say: AI itself can’t generate good taste for you.

“Your aesthetics get better as you make mistakes.”

What is beauty?

Symmetry is beautiful, because life blooms in cycles rather than episodes.

Elegance is beautiful, because everything that matters can be described in a few math equations or observed between a few kindergartners.

Contrast is beautiful, because something that lacks an alternative also lacks meaning.

Connection is beautiful, because the... See more