Subscription Media
sari and
Subscription Media
The New York Times is using bundling better than any subscription product I can think of.
The reason their bundle is so powerful is because they minimize SuperFan overlap, and maximize CasualFan overlap.
Not sure what that means? Here's a breakdown on bundling strategy đ§”
rob litterst // pricingsaastwitter.comthe answer for publishers in the age of AI is no different than it was in the age of Aggregators: build a direct connection with readers. This, by extension, means business models that maximize revenue per user, which is to say subscriptions (the business model that undergirds this site, and an increasing number of others).
What I think is... See more
What I think is... See more
Content and Community
The (Not Failing) New York Times â Mine Safety Disclosures
minesafetydisclosures.com
