Startup Advice
sari and
Startup Advice
Designing products for a single person
In business, there are countless examples of products invented for a single person that then became mass-marketable. Here are a few of my favorites:
In business, there are countless examples of products invented for a single person that then became mass-marketable. Here are a few of my favorites:
- Baking soda —invented in the 1800s by British chemist Alfred Bird so that he could make bread for his wife, who was allergic to yeast.
- The typewriter —one of the
Casey Rosengren • The Power of Designing for a Single User
There are plenty of clients who don’t actually want the cheapest choice. They want the best one, and a powerful estimate is the clue they use to choose.
The art of estimation
be brave, be bold, and learn to say “no” to customers.
Do it in the right way, calmly and in direct conversation, and explain why the no is necessary. But say no and stick to it.
Your business will thank you for it.
Do it in the right way, calmly and in direct conversation, and explain why the no is necessary. But say no and stick to it.
Your business will thank you for it.