That depends on the type of research. Marketing often owns marketing or market research. Makes sense, right? This might be qual or quant research that helps Marketers do their jobs well.
Who owns CX, UX, user, customer, or “design” research? I would have to say that your CX or UX Researchers own it. Perhaps your Service Designers,... See more
An easy way to become a better delegator is to identify what will unlock more leverage for yourself. Jonathan broke it down into 5 levels, with one more that he’s building at Athena.
#1 — Novice: Delegation by Task
Jonathan has seen thousands of delegators start their journey and, without help from Athena’s delegation... See more
Projects rarely unfold in a linear fashion; they require frequent course correction. Most trainees should spend more time on a project’s decision tree than they currently do. Once you get into a project, you will have learned from your initial experiments, new papers will have been published, and technology will have advanced. As a result, at any... See more