Startup Advice
sari and
Startup Advice
To find happiness in your career and life, embrace the philosophy of playing infinite games, where the goal is to keep playing rather than reach an end goal.
Lenny Rachitsky • Jason Fried challenges your thinking on fundraising, goals, growth, and more
The Jenga situation
seths.blog
The early days are exciting. Customers are seen and heard and served. Variations are created and value is produced as problems are solved.
In the early days, the most celebrated employees are the ones who figure out what someone needs and then determines a way to fill that need.
Once the organization gains traction, it’s possible that a short-term profit maximizer will join the team. They push to treat the customers as replaceable flanges, almost identical, income opportunities to be processed. And the employees? They are expenses, not part of a team.
It can seem like the fastest way for a stable business to increase profits is simply to remove some sticks. Process more flanges with fewer expenses. Lower overhead, measure the easy stuff, do it faster.
We spend too much time dealing with shaky towers. The resilience of people connecting, of organizations evolving, of service and clarity and generative work is far too important to be threatened by a few hustlers who insist on measuring the wrong thing.
30 Minutes of Growth w/ Noah Kagan
pod.linkI even pretend that my client’s business isn’t a business at all. Instead, I pretend it’s a book.
Whether you realize it or not, your business is indeed a lot like a book.
Like a book, it has a main idea. It’s “about” something. That main idea may be sharp and distinct, or it may be broad and commoditized. It may be easy for people to talk about, or... See more
Whether you realize it or not, your business is indeed a lot like a book.
Like a book, it has a main idea. It’s “about” something. That main idea may be sharp and distinct, or it may be broad and commoditized. It may be easy for people to talk about, or... See more
Look At Your Business As If It Were a Book – LEVY INNOVATION
Have been lucky to meet with or study hundreds of companies in 2021.
Here's an ongoing list of company attributes that I find interesting...
Patrick OShaughnessytwitter.comTo help you make it through the darkness, here’s a series of concrete actions you can take today to try to turn things around:
- Talk to more users (actually do it)
- Change your target audience/ICP
- Change your positioning/messaging/pitch
- Try a “kickstarter” to get the word out
- Find something that is working and pivot fully to that
- Give it a bit more time
- G
Lenny Rachitsky • What to Do if Your Product Isn’t Taking Off
We make purchases with emotion, but justify them with logic.
And that logic gets pieced together over time in what Eugene Schwartz called the Stages of Awareness.
He covered this in his classic book Breakthrough Advertising back in 1966.
He broke down prospect awareness into five distinct phases:
The Most Aware: They’re motivated to solve the problem... See more
And that logic gets pieced together over time in what Eugene Schwartz called the Stages of Awareness.
He covered this in his classic book Breakthrough Advertising back in 1966.
He broke down prospect awareness into five distinct phases:
The Most Aware: They’re motivated to solve the problem... See more
Superhuman
Learning is complicated.
While we’re doing it, it’s easy to imagine that those around us are completely sure of themselves, moving forward in a well-lit space.
In fact, if you visit a growing company, a useful school or anywhere that growth is happening, you’ll quickly see that everyone is stumbling forward in the shadows.
That’s part of the deal.
While we’re doing it, it’s easy to imagine that those around us are completely sure of themselves, moving forward in a well-lit space.
In fact, if you visit a growing company, a useful school or anywhere that growth is happening, you’ll quickly see that everyone is stumbling forward in the shadows.
That’s part of the deal.