what is Social Media doing to us?
Articles about social media platforms and their effects on society.
Jerod Morris and
what is Social Media doing to us?
Kids will not believe me when I say this, but people didn’t always absorb their “content” by way of mysterious algorithmic black magic on endlessly-scrolling crack feeds. We used to type web addresses into our browsers, and actually visit our favorite sites. This, going to “www dot college shitpost dot com” or whatever, was itself considered a
... See moreWe live in a time when more interesting ideas, concepts, people, and places can fly by in the space of one 30 minute TikTok binge than our ancestors experienced in the entirety of their localized illiterate lives.
“There will be only answers,” the writer Marguerite Duras said in 1985 when a TV show asked her to make a prediction about the year 2000. “The demand will be such that there will only be answers. All texts will be answers… about [man’s] body, his corporeal future, his health, his family life, his salary, his leisure. It’s not far from a nightmare.
... See moreMegan Marz • Easy Answers - Real Life
Regardless, what becomes important is the ability for *any* media to find the humans to enjoy it. And so, there’s likely a future inflection point where having more humans on your project is actually beneficial because it means you start off with a higher likelihood of it being shared. If the extreme becomes that we may be able look at anything for... See more
Simon de la Rouviere • The Human Medium is the Human Message
The flattening of intent across algorithms has created a new competitive landscape. The musician isn’t competing for attention/fandom between others in their genre. An artist being forced to be an influencer before they are an artist is not a “I think we are good” software environment. Far from it. They are competing against a pornstar on a... See more
Reggie James • Threads & Presentations
An artist being forced to be an influencer before they are an artist
In the post-hipster era, you listened to what Spotify told you to listen to. If you read a book, it was because the precise pattern of blobby pastel-coloured shapes on its cover contained coded instructions to TikTok’s algorithm that sent it zooming to the top of your feed. Your tastes and preferences were decided for you by vast crystalline... See more
Sam Kriss • All the Nerds Are Dead - By Sam Kriss - Numb at the Lodge
Just a moment...
artstation.com
But an unbounded information landscape is not an unalloyed good. Because social media does not favor accuracy or balance or diversity. It favors clicks. The more engaging and enraging the content, the more clicks it receives.