what is Social Media doing to us?

In the post-hipster era, you listened to what Spotify told you to listen to. If you read a book, it was because the precise pattern of blobby pastel-coloured shapes on its cover contained coded instructions to TikTok’s algorithm that sent it zooming to the top of your feed. Your tastes and preferences were decided for you by vast crystalline... See more

I do think that social media is largely a trap... for users and for brands. It’s purposely built to create insecurity and false proxies, metrics that get people to work for free to support the business model of the social media companies, as opposed to their own goals.

When Wendy’s or Oreo cookies pulls some sort of stunt on a social media platform,... See more