what is Social Media doing to us?

Even the guy who invented the infinite scroll later regretted it. These interfaces are not designed to help you—swiping and scrolling are rarely the best ways to do anything. They aren’t designed to solve your problem, but actually aim to prevent closure, and create an illusion that there are still infinite choices available to you.

In his note, Abramov, who’s worked at the social network for four years, compared Facebook to a nuclear power plant. Facebook, unlike traditional media sources, can generate “social energy” at a scale never seen before, he said.

“But even getting small details wrong can lead to disastrous consequences,” he wrote. “Social media has enough power to

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when you create a social reality with no connection to a deeper divine essence, and not alignment to a value greater than itself, you get lost in a maze where essential human values and relationships are mimicked endlessly and blindly in a chaos of hollow repetition. Then, as now, the only way out is to connect to the sacred; to an experience that... See more

You’re distracted by your potential distribution.

Once upon a time, the Internet was predicated on user-generated content. The hope was that ordinary people would take advantage of the Web’s low barrier for publishing to post great things, motivated simply by the joy of open communication. But then ad sales came into play.

That business model is still what most of the Internet relies on today.... See more

A personality sketch of the marginal user

Here’s what I’ve been able to piece together about the marginal user. Let’s call him Marl. The first thing you need to know about Marl is that he has the attention span of a goldfish on acid. Once Marl opens your app, you have about 1.3 seconds to catch his attention with a shiny image or triggering... See more