If Darwin published his theory of natural selection today, the tweet announcing it would be deprioritized because it contained a link, and instead Twitter would show you wisecracks that fit in 280 characters.
Eichhorn uses the potent term “content capital”—a riff on Pierre Bourdieu’s “cultural capital”—to describe the way in which a fluency in posting online can determine the success, or even the existence, of an artist’s work.
“Cultural producers who, in the past, may have focused on writing books or producing films or making art must now also spend... See more