what is Social Media doing to us?

Illich’s anecdote is, of course, a provocative reversal of the usual way that new media tend to be presented as a necessarily democratizing and empowering force, and it seems closer to mark as the events of the last decade or so have illustrated. The ostensible promise of social media was that anyone’s voice could now be heard. Whether anyone would

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In the 2010s many of our public spaces started to be molded, physically and literally, by the market advantage of luring patrons looking for highly Instagrammable shots. Businesses that once paid large sums of money to have photographs taken for advertisements that cost even more to run now had access to an army of free labor, taking pictures for... See more

A 2021 study revealed that nearly two-thirds of people surveyed believed life was better before social-media platforms, and 42 percent of Gen Z respondents said they felt addicted to social media and couldn’t stop if they tried, even though ‘depressed,’ ‘angry,’ and ‘alone’ were the most common words they associated with Facebook, while ‘missing... See more

But an unbounded information landscape is not an unalloyed good. Because social media does not favor accuracy or balance or diversity. It favors clicks. The more engaging and enraging the content, the more clicks it receives.

We know that what we post and consume on social media feels increasingly empty, and yet we are powerless to stop it. Perhaps if we had better language for the problem, it would be easier to solve. “Content begets content,” Eichhorn writes.