"Unlike the open source movement or Wikipedia, participants of social networks do not seem to follow a common noble goal, or celebrate a community spirit. The focus here lies on the individual." (Dennis Knopf)
The illusion persists because there’s so much money in it. Back in 2016, Ben Thompson wrote that Google’s AI efforts were at odds with its business model: “If a user doesn’t have to choose from search results, said user also doesn’t have the opportunity to click an ad, thus choosing the winner of the competition Google created between its... See more
But if some shadowy global elite really wanted to keep a population docile, impotent, and entertained, what better tool could they ask for than the iPhone?