simplicity
sari and
simplicity
Dead Simple Sites — Minimal Website Inspiration
deadsimplesites.com
The easiest thing is the hardest. It is harder to be simple than it is to be complex.
andrea and
We learned the hard way that new products are hard enough to figure out, and we should make as many things as familiar as possible. Again, life and new products are hard enough. When you can use a familiar term instead of being original, do so. Never opt for a solution that is more creative but less effective.
Scott Belsky • Crafting The First Mile Of Product
andrea and
A simple, clean product doesn't just function; it brings joy too.
One of the most intelligent case studies in design is the Chinese tea cup. They’re made without handles simply because if it’s too hot to touch, it’s too hot to drink.
Humans naturally want to add more. Add a cardboard sleeve, add a warning on the outside of the cup, add a handle. The result of all these things never cools down the actual contents.
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