Reminders for myself

I've coined a new theory of the Internet in 2025.

It’s the basis for my new company.

I call it the "Boutique Impact" Theory.

Five years ago, audience was king. Make content, build audience, profit. I know this firsthand. I served 7,000+ Write of Passage and Second Brain students, many of whom wanted to build an audience. Most people sharing on the Int... See more

Be Very Careful About The Way You Craft Your Narrative

“Notice,” Michael Lewis suggests, “the effect the stories people tell about themselves have on their lives. If you listen to people, if you just sit around and listen, you’ll find there are patterns in the way they talk about themselves.” Some people are always the victim in the stories they te... See more

Healing happens at the speed of trust .