Everything about Jony Ive
A collection of quotes and stories from former Apple Chief Design Officer Sir Jonathan "Jony" Paul Ive KBE HonFREng RDI
Everything about Jony Ive
Jonathan Ive on Blue Peter [FULL VERSION]
youtube.comFrom J. Ive, A. Zuckerman, “Designed by Apple in California”, 2016 Nov
Introduction by Jony Ive
This is a book with very few words.
It is about our products, their physical nature, and how they were made.
While this is a design book, it is not about the design team, the creative process, or product development. It is an objective representation of our
... See moreToward the end of his life, Steve Jobs told Walter Isaacson, “If I had a spiritual partner at Apple, it’s Jony Ive. Jony and I think up most of the products together and then pull others in…he gets the big picture as well as the most infinitesimal details about each product.”
Graham Duncan Blog • What’s going on here, with this human?
"The creative process is fabulously unpredictable. A great idea cannot be predicted."
When you gather a large group of people, they generally want to be able to relate to one another and to be sociable. But any process that is unpredictable does not sit comfortably or naturally in a large group setting. So people come to value activities that are predictable.
Tracy Francis • ‘The creative process is fabulously unpredictable. A great idea cannot be predicted’
Sir Jony Ive | 2018 Hawking Fellow | Cambridge Union
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"Creative process is fabulously unpredictable. A great idea cannot be predicted… Executing on quality is extremely difficult as quality takes time and care. It’s hard to argue for something that takes time when all the other parts of the business can go faster."
“Wanting to learn is far more important than being right.” - J. Ive