Everything about Jony Ive
A collection of quotes and stories from former Apple Chief Design Officer Sir Jonathan "Jony" Paul Ive KBE HonFREng RDI
Everything about Jony Ive
"Creative process is fabulously unpredictable. A great idea cannot be predicted… Executing on quality is extremely difficult as quality takes time and care. It’s hard to argue for something that takes time when all the other parts of the business can go faster."
“Wanting to learn is far more important than being right.” - J. Ive
Sir Jony Ive | 2018 Hawking Fellow | Cambridge Union
youtube.comSir Jony Ive's 2021 CCA Commencement Honorary Doctorate Address
youtube.comAn indicator has its value when it’s indicating something, but when it’s not indicating things, it should disappear.
Jony Ive, “Objectified”
From J. Ive, A. Zuckerman, “Designed by Apple in California”, 2016 Nov
Introduction by Jony Ive
This is a book with very few words.
It is about our products, their physical nature, and how they were made.
While this is a design book, it is not about the design team, the creative process, or product development. It is an objective representation of our
... See moreFrom S. Lovell, “Dieter Rams: As Little Design as Possible”, 2010 Apr
Forward by Jony Ive
When I was a young boy growing up in London, my parents bought a wonderful juicer. It was Braun MPZ 2 Citromatic. I knew nothing about Dieter Rams or his ten principles of good design. But to a little boy uninterested in juicing, I remember the Citromatic he and
... See moreWhen you gather a large group of people, they generally want to be able to relate to one another and to be sociable. But any process that is unpredictable does not sit comfortably or naturally in a large group setting. So people come to value activities that are predictable.