provocations

it’s as hard to start and run a small business as it is to start a big one. You will suffer the same toll financially and psychologically as you bludgeon it into existence. It’s hard to raise the money and to find the right people. So if you’re going to dedicate your life to a business, which is the only way it will ever work, you should choose one... See more

Figma acquisition shows how hard it is to turn money into software. You'd think for $20B you could build something as good as Figma yourself, but you can't. Software is art.

You can go out on the internet, and you can find your audience. And you can build a business, and create a product, and build wealth, and make people happy just uniquely expressing yourself through the internet.

You could theoretically change your life at any moment. Move here, date that person, work on that startup, write that blog, dye your hair, adopt a dog. Should I stay, should I go? I don’t know if this agency is freedom or burden. Perhaps all the best things are both.

Most people’s mental models of energy are flawed: they think there’s a ‘tank’ of energy that gets depleted as you spend it. This may be roughly true for physical energy, but mental energy is different: spending mental energy on things that you consider productive or important gives you more mental energy for other things: a positive feedback loop.

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