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by Sam · updated 2mo ago

your beachhead is the smallest customer segment you can target that serves as a point of attack into the main market you want to break into. This niche has a set of characteristics that make it an ideal place to focus your initial effort.
from How Canva Grows by Jaryd Hermann
Sam added 2mo ago
Choose your Beachhead
What is the Jobs to be Done framework?
by Bob Moesta
therewiredgroup.com
Sam added 2mo ago
User research
How opportunity solution tree is making product design easier?
by Pranali Shinde
pranalishinde.medium.com
Sam added 2mo ago
User Research: Opportunity Solution Trees
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from How Canva Grows by Jaryd Hermann