personal values

Values are ideas that guide us in action. In this, they are similar to plans, goals, fears, intentions, policies, etc, and the like. All these are ideas which guide us in action. Among these ideas, values alone concern the manner of our actions, rather than the consequences (as with plans, goals, and fears) or the mere fact of their performance (as... See more

Values — like policies, plans, and goals — are heuristics to help us avoid an infinite calculation each time we want to act. Instead of calculating in each conversation, at each moment, what to reveal and what to conceal, a person adopts the general value of being honest, by default. So, values are a form of knowledge about what works in general,... See more

Values are also updated due to new information, like when we are exposed to previously unknown consequences of a choice. The experience of having an emotion is the experience of reprioritizing after recognizing a new value (often due to new information).