Non-Fungible Tokens (NFTs)

1/ We’ve all heard the NFT elevator pitch. -infinite royalties for artists -ownership for communities -24/7 marketplaces -token-gated unlocks That’s all well and good, but what NFTs do next is going to 🤯 your mind. 🧵

In marketplaces, transaction frequency & building user habits is more important than having the highest overall GMV. Let's consider NFTs on Solana vs Ethereum through this lens, by comparing @MagicEden_NFT vs. @opensea:

🧵 Why every brand should consider NFTs as part of their 2022 strategy:

Over time we’re going to see that NFTs are less about speculation than quests for belonging. Just as social networks are about quests for belonging. And great brands are about quests for belonging. Application layer outputs evolve but underlying motivations are wildly simple.

1/ Wealth is a claim on other people's time There are a lot of theories on what money is, on what wealth is. Economists have written very long books on this. It is debt, it is the evolution of barter, it is an information system, etc, etc. All of these are true... See more