manifestos and principles

Our principlesCreation over consumptionTrue happiness comes from deepening your friendships, not racking up more of them. So why do most social products feel so shallow, with a double-tap to like and meaningless story replies? We think friendship is an act of creation, not consumption. After all, the effort is where the love is.Simple apps, not... See more

if there’s some odd way that you particularly enjoy doing things, then you should probably prioritize that over any system that anybody else advises you to do.

Changing the interpretation of the past is critical to controlling the future.