manifestos and principles

A company is a cathedral built to shelter an idea that might be true.

Be ambitious about the process, not just the outcome. (To use my own hobby as an example, when I bake, I put on some good music, I take my time, I eat too much batter. That way, if the recipe implodes–like when I accidentally mixed up powdered sugar and flour–the whole thing isn’t a wash.)

Let more than one thing hold your ambition, or meaning.... See more

100x method — "the most successful things I’ve done have one thing in common: I’ve done them at least 100 times." if you want to start a project, commit to 100 iterations. 1. takes you past the dip: the inevitable downturn when you feel stuck/bored/... See more

I do not require ideal conditions to do exceptional work