Landing page inspo
this is the landing page for the stoa
there’s something so simple and powerful about defining in one word the change you seek to make in your customer’s lives
A hero’s journey—for your website’s homepage hero. In this 🧵, I’ll use Airbnb’s hero evolution to chart the path from newcomer to established category leader.
Danielle LaRoytwitter.com
not sure how well this will age but this was fun
nice little sparks of copy that lead with the why.
