internet culture

THE DARK MODE SHIFT I've written about the 'return of opulence,' but after watching the past few months unfold and reading Sean Monahan's (@8ghtb4ll) The Boom Boom Aesthetic, it feels more like a shift from 'light mode' to 'dark mode.' For the last 15 years, there’s been a cultural push to... See more

So I’ll end with a very weird question: What does slow AI look like? We’ve automatically assumed that the way we interact with it is instantaneous. Are we sure that’s right? Would it be interesting to be able to say to an AI, Look, over the next three or four months, can you give me some ideas about holidays in Greece? Do we want to make that... See more

Metrics Are Poisoning You

This isn’t just about bad ideas, poor execution and apathy — it’s about the broader culture we’ve created around innovation. It’s become too hard to stop, reflect, interrogate and interject with fresh ideas, while KPIs run the show.

We’re not solving real problems; we’re searching for validation .

As marketer and author Rory... See more

New Anthropic research: How university students use Claude. We ran a privacy-preserving analysis of a million education-related conversations with Claude to produce our first Education Report. https://t.co/apwAqH1ol3

Digital platforms are largely devoted to making users consume more, faster—think of TikTok’s frenetic “For You” feed or Spotify’s automated playlists. Curators slow down the unending scroll and provide their followers with a way of savoring culture, rather than just inhaling it, developing a sense of appreciation.

I’ve been going deep on antimemetics – or why some ideas spread slowly, or don’t spread at all. It feels like after we got social media, we came up with a bunch of principles around “virality” and “memes” and then never revisited them again.

But ideas don’t spread the same way they did in the early days of Web 2.0. Now, we sometimes deliberately... See more

Adobe created PostScript in the early 1980s and licensed it to Apple, its first success. Three-plus decades later, Adobe is valued at $38 billion. PDF is a direct descendant of PostScript, and there are PDFs everywhere. In code as in life, ideas grow up inside of languages and spread with them

While seemingly open-ended and allowing for an infinite recombination of elements, the idea of “vibes” is reductive. It discourages the more difficult work of interpretation and the search for meaning that defines human experience. It diverts attention away from narrative and moral implications in favor of foregrounding the idea of affect as... See more