innovation
What the smartest people do on the weekend is what everyone else will do during the week in ten years
Chris Dixoncdixon.org
P&G used to have somebody in charge of what they called commercial innovation, which is broadly defined as selling your product in different ways, without fundamentally changing the product itself.
Rail travel is a great example of an industry that is ripe for commercial innovation.
In Germany they have the BahnCard. A 25, 50, or 100 BahnCard are... See more
Rail travel is a great example of an industry that is ripe for commercial innovation.
In Germany they have the BahnCard. A 25, 50, or 100 BahnCard are... See more
Rory Sutherland on LinkedIn: #creativity #behaviouralscience #traintravel #positioning | 155 comments
When you’re focused on something few others are thinking about, you find yourself constantly making the case to yourself and others that your vision is worth pursuing and worthy of other people’s attention. This ongoing need to justify your work creates a significant emotional overhead.
Yancey Strickler • When Your Purpose Is 1-of-1
World's Hardest Problems
Sustainability + Human Development Is the food we eat scalable, sustainable, healthy, nutritious and tasty? Is the air we breathe clean? Is the water we drink pure? Is there a way to produce energy that is relatively abundant, cheap and clean? Is there a way to reverse or mitigate climate chan...
docs.google.com
Peter Drucker saidthat “business has only two functions — marketing and innovation .” Marketing and innovation have one thing in common – satisfying the unmet needs of the customer. The customer, thus, is at the heart of ecosystem thinking. And the customer lies outside the business.