innovation
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observed: don’t expect customers to celebrate a major innovation before they get use to it. at first blush most customers prefer familiarity, even if a step-function improvement awaits.
scott belskyx.com
Most big technology companies are competitor focused. They see what others are doing, and then work to fast follow. In contrast, 90 to 95 percent of what we build in AWS is driven by what customers tell us they want.