Quality is so rare generally that people are often surprised by it.
Quality rarely happens as an accident, it usually means someone is willing to go further building something that necessarily. At least, someone has to be motivated and allowed to do it, not forced to solely focus on some measurements.
Quality, brand and culture are some of those... See more
An underrated way to succeed at anything is simply to be ten times better.
Everyone wants to have a unique idea or be a monopoly but you can just be ten times better instead. In a lot of areas, no one is really trying. The world is coated with a film of inertia.