Greatness
sari and
Greatness
sari and
While there are arguments for and against the impact of the individual – Carlyle vs. Tolstoy – we all benefit from taking an optimistic view of this question and acting as if individuals can make a very big difference.
I’ve always been a freak for the zealous pursuit of the better, especially where culture is concerned. I love the story of it, and also the motive. So that, too, is what this book is—a celebration of the art that happens when instinct meets rigor.

A lot of companies talk about quality, but if you want your brand to be timeless, you have to be a fanatic about it. Before we launch a Louis Vuitton suitcase, for example, we put it in a torture machine, where it is opened and closed five times per minute for three weeks. And that is not all—it is thrown, and shaken, and crushed. You would laugh
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