Greatness
by sari and · updated 3mo ago
Greatness
by sari and · updated 3mo ago
A lot of companies talk about quality, but if you want your brand to be timeless, you have to be a fanatic about it. Before we launch a Louis Vuitton suitcase, for example, we put it in a torture machine, where it is opened and closed five times per minute for three weeks. And that is not all—it is thrown, and shaken, and crushed. You would laugh i
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Low expectations are a self-fulfilling prophecy. If we aim high, we’ll get better results.
sari added 1y ago
obsessing over quality often demands that you slow down, as the focus required to get better is simply not compatible with busyness.
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