Greatness
exploring the foundations of quality and the currents that fight against mediocrity
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Greatness
At VidSummit today, @MrBeast told @ColinandSamir that his six-person thumbnail team makes around 20 different versions per video. They plan what the thumbnail will be BEFORE they film the video. He also sends versions to close friends to measure which one to use #VidSummit2022
I asked Kelly about the tradeoffs of focusing on a single thing if you want to be great (which is what I had been getting at before). “Greatness is overrated,” he said, and I perked up. “It’s a form of extremism, and it comes with extreme vices that I have no interest in. Steve Jobs was a jerk. Bob Dylan is a jerk.”
Brie Wolfson • Flounder Mode
There is a tension; the longer you remain committed to a single cause of greatness, the more incapable you become of being good enough at everything else.
Evan Armstrong • The Cost of Greatness
The best reason to not cut corners:
If you didn't get the response you were hoping for, how can you know if it was because your idea was bad vs. you cut corners?
Julie Zhuox.comIntellectually, we know details and small differences matter. We can see the slight differences between two products that look similar on the surface but one is merely functional and the other is delightful. We can hear the differences between two orchestras playing the same notes, yet one rendition makes you yawn, and the other gives you... See more
Small Differences and Consistent Compounding
Rick Rubin on turning Metallica around
It’s always better to think and work backwards from great than it is to work forward from good