Greatness
exploring the foundations of quality and the currents that fight against mediocrity
sari and
Greatness
If Apple was a democracy (aka customers don’t know what they want. or greatness requires a certain degree of dictatorship)
The human species was given this tremendous gift of neuroplasticity, the ability to change ourselves and be better in deliberate ways. My definition of greatness is anyone that’s making that effort, even in a tiny way, just to take this incredible machinery that we were given—our nervous system—and to leverage it toward being better, feeling
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I asked Kelly about the tradeoffs of focusing on a single thing if you want to be great (which is what I had been getting at before). “Greatness is overrated,” he said, and I perked up. “It’s a form of extremism, and it comes with extreme vices that I have no interest in. Steve Jobs was a jerk. Bob Dylan is a jerk.”
