good questions
sari and
good questions
sari and
sari and
In contrast, good planning explores, imagines, analyzes, tests, and iterates. That takes time. Thus, slow is a consequence of doing planning right, not a cause. The cause of good planning is the range and depth of the questions it asks and the imagination and the rigor of the answers it delivers. Notice that I put “questions” before “answers.” It’
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/// 100 QUESTIONS /// to gain clarity via Alex Morris:
Why are we doing this?
Ask that of yourself and the team with regularity.
What’s the simplest explanation?
What reaction should all the creative achieve?
What’s your most controversial opinion?
What little frictions exist that might bleed out the work if allowed to compo
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