Good design

He is quoted as stating that "Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design.

Despite hundreds of features, the navigation bar at the bottom of the WeChat screen is four icons: Chat, Contacts, Discover, Me. Zhang: “I told the team to establish a rule that WeChat shall always have a four-icon bar, and never add anything to it.”

But what makes an interface successful? Beyond speed of performance, cohesive information sequences and anticipation of the human context and need, designing an experience that hopes to create feeling can only be done with feeling. The difference between good and bad becomes a matter of who can bring to bear greater focus and knowhow within the... See more

It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.