“... Beware of looking for goals: look for a way of life. Decide how you want to live and then see what you can do to make a living WITHIN that way of life.”
When using SuperGoals, nothing else matters: they temporarily transcend all other goals by instilling a sense of urgency that reinforces clarity and inspires creativity.
When Steve Jobs set goals, he kept them shockingly simple and didn't include any metrics or benchmarks.
Are specific, measurable goals a waste of time?