Future of Trust
sari and
Future of Trust
sari and
My job is helping people who are building the future understand the cultural and emotional systems shaping it and right now, the problem is we are still building for an economy of participation when we're entering an economy where participation itself has become the liability.
Ambient extraction is different. It’s a level of vulnerability and theft that registers more emotionally and psychically than it does economically, and that will tip the scales of culture and business.
And if you don’t feel it yet, you may be on the benefitting side of the asymmetry.


Reciprocal transparency. If you can see me, I should be able to see you. Not your marketing copy, but your actual ownership structure, how you make money, what you do with my data, who benefits from my participation. The asymmetry has to collapse. This is what Signal figured out early. If you’re going to ask people to trust you with their
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