founder's mentality
insights, articles, musings and resources to help founders and builders cultivate a healthy mindset and get unstuck
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founder's mentality
Founder mentality - I'm too busy to hire. I can figure this out.
CEO mentality - I need to find the right person to figure this out.
Transition is always hard.
Michael Karnjanaprakorntwitter.com
Advertising adds value to a product by changing our perception of it. An example I love that is not mentioned in the book: for years, few people bought “death insurance.” Then some genius changed the name to life insurance and grew the industry by many billions of dollars. After all, life insurance sounds so much better than death insurance.
Sari Azout • Check your Pulse #14
The best tech companies drive strategy through product. This is why founders and CEOs tend to be product leaders, and product / design / engineering is more important than ops / marketing / finance. Here’s what this looked like for me as a business leader at Amzn and Facebook:
nametwitter.com“Instead of finding the product through discovery and iteration the goal is to reverse engineer the vision,” he explains. “If you take an incremental, discovery-led approach, then you might find yourself with product-market fit in a local maximum, building a company that you don’t want to lead.”
Matt Walton • Case study: Sana's vision
work from the vision backwards