founder's mentality

insights, articles, musings and resources to help founders and builders cultivate a healthy mindset and get unstuck

sari and

SEED CLUB 🌱

sari

Coralus, Formerly SheEO

sheeo.world

dane cads

Advertising adds value to a product by changing our perception of it. An example I love that is not mentioned in the book: for years, few people bought “death insurance.” Then some genius changed the name to life insurance and grew the industry by many billions of dollars. After all, life insurance sounds so much better than death insurance.

Sari Azout • Check your Pulse #14

Josh Bowen

Reflecting on My Failure to Build a Billion-Dollar Company

Sahil Lavingia marker.medium.com

sari

Image

sari

After years of floundering, I think I'm finally getting it: You get energy by spending it. The fuel tank metaphor is completely misleading. The body supplies energy to meet demand. The tank *expands* if you use a lot of fuel. In other words, biology is fundamentally antifragile

Gorm twitter.com

sari

As a new founder, it’s tempting and often discouraging to compare your inside to another’s outside. Every other founder and company looks so well put together, whereas you are of course all too aware of your shortcomings and insecurities.

Because of how much we deify the great entrepreneurs of our time, we end up inevitably comparing our new company

John Koenig • Edward Lando

More companies die of indigestion than starvation.

-Bill Hewlett, co-founder of Hewlett Packard

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