Finding my voice

I used to be a parrot, echoing other people's ideas, opinions, and beliefs, because I wasn’t sure of my own. I thought that by ‘borrowing’ and mimicking, I’d be more likeable, it’d be easier to seem cool, clever, or to belong. Looking back now, it gives me the ick—the amount of shit I nodded along to, gross. I think I was scared of looking stupid,... See more

dynamic beings constantly redefining themselves, their work, and the world around them

Your job is not to lock the doors and chisel at yourself like a marble statue in the darkness until you feel quantifiably worthy of the world outside. Your job, really, is to find people who love you for reasons you hardly understand, and to love them back, and to try as hard as you can to make it all easier for each other.

My approach to marketing is anthropological - it is about understanding culture, community, rituals, rites, taboos etc to inform brand-building and organic routes to growth. I am no Steven Bartlett. Never will be. Don't want to be.