Everything Looks The Same
exploring the endless forces luring towards conformity and sameness
sari and
Everything Looks The Same
Empire of Same ❧ Current Affairs
currentaffairs.org
Why Do So Many Brands Change Their Logos and Look Like Everyone Else?
Radek Sienkiewiczvelvetshark.com
Rival products (burgers, pop songs, political parties) tend to grow more alike over time, because creators copy more successful rivals to replicate their success and steal their customers/audiences.
Paradoxically, this increases the value of being different.
Paradoxically, this increases the value of being different.
Gurwinder • 30 Useful Principles
this examples why tiktok, spotify, instagram, and twitter all start to look the same - pivot to video, stories, etc…
Imagine working at Meta and making $1m/year in total comp as a product manager and your entire job is to just copy and paste things from other apps.
That’s the dream
Alex Cohentwitter.comOne philosophical objection I have to Silicon Valley is that people are very derivative. They tend to rely too much on what other people do. When everyone relies on what everyone else does, you end up getting a deeply mimetic-culture where no one thinks for themselves.
Within the past few years, tech companies’ digital design all started to look the same: marginally, monotonously quirky; safe. From the sans-serif fonts to the muted pastel color palette, the stark white backgrounds to the curvy shape and hue of the buttons, most modern software blurs together into a familiar, squint-and-you’ll-confuse-it... See more
Andreessen Horowitz (AZ) • Why We Crave Software With Style Over "Branding"
anxiety surrounding AI art is less about computers becoming humans and more about humans becoming more robotic.
social media is robotic, formulaic. everything looks the same. everything is a copy of a copy of a copy.
what a computer can never reproduce is organic human emotion. it cannot recreate authenticity.
-paraphrased from Mango Street