enshittification
A pattern in which online products and services decline in quality. Vendors first create high quality offerings to attract users, then degrade such offerings to better serve business customers, and finally degrade their services to users and business customers to maximize shareholder profits
by Daniel Santos · updated 2d ago
Daniel Santos added 2d ago
Daniel Santos added 2d ago
Enshittification is the result of the decision to center plans on the organization and not on the customer, because profits extracted from cutting costs are easier than continuing to create value.
Low retention is the result of over-emphasis on business goals
Low margin is the result of over-delivering on customer goals
IAs generativas são ótimas para tirar dúvidas triviais, algo que se tornou inviável no Google, onde crescemos fazendo esse tipo de pesquisa, pelos incentivos do próprio Google para a infestação de sites de baixa qualidade — o proverbial tiro no próprio pé.
Daniel Santos added 2d ago
As inteligências artificiais se mostram alternativas melhores aos sites de busca como o Google, porque este tem levado cada vez mais a conteúdo duvidoso e de baixa qualidade. Mas com os modelos de linguagem se alimentando destes mesmos sites de gosto e veracidade duvidosos, não será apenas questão de tempo até que os resultados de IA também sejam vítimas de enshitification?
Daniel Santos added 2d ago
This is enshittification: Surpluses are first directed to users; then, once they're locked in, surpluses go to suppliers; then once they're locked in, the surplus is handed to shareholders and the platform becomes a useless pile of shit. From mobile app stores to Steam, from Facebook to Twitter, this is the enshittification lifecycle.
Daniel Santos added 2d ago
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