Embedded Gaming

We ran 100's of experiments @ Duolingo in 2022. These 4 helped were big for retention: 1) Widgets that “come to life” Our take: Duo gets progressively more frustrated throughout the day if you haven’t done your lesson.

I find NFTs that evolve as you progress towards a goal more interesting because they tap on one's hard work & skill, vs one's wealth / being early at a drop. Similar to how in WoW expensive transmogs gave you clout, but the real clout was in hard achievements

Every web3 community will need to think about game design as a core competency. 🧵

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How to beat Amazon with your e-commerce startup: - Make it feel like a video game - Compete on community, not price - Ad-free - Spatial - Extra curated, extra niche - Education first, commerce second NEW: I just wrote a post on where ecomm is going

Until recently I had no idea that game engines are basically eating the world. Urban planning, architecture, automotive engineering firms, live music and events, filmmaking, etc. have all shifted a lot of their workflows/design processes to Unreal Engine and Unity

The next Amazon competitor is likely going to look like a social or video app, not a shopping app. Thread👇