design
insights on good design + anything else related to design
Jilber Najem and
design
What is a brand?
Firstly, here is what it is not…
: A logo
: A product
: A fancy office
The best definition I ever heard is this…
A brand is the most valuable piece of real estate in the world: a corner of someone’s mind.
In reality, a brand only ever exists in the minds of customers.
And there’s a further nuance.
A brand’s value isn’t determined solely by... See more
Firstly, here is what it is not…
: A logo
: A product
: A fancy office
The best definition I ever heard is this…
A brand is the most valuable piece of real estate in the world: a corner of someone’s mind.
In reality, a brand only ever exists in the minds of customers.
And there’s a further nuance.
A brand’s value isn’t determined solely by... See more
Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Steve Krug • 8 highlights
amazon.com
- Another major source of needless words is instructions. The main thing you need to know about instructions is that no one is going to read them —at least not until after repeated attempts at “muddling through” have failed.
Don't Make Me Think by Steve Krug – The Rabbit Hole
Dieter Rams - Wikipedia
en.wikipedia.org
Creativity in the Age of AI
youtube.comIn just a few short months, generative AI platforms have taken the world by storm, leading a technological and design revolution that promises new ways of creating. These autonomous systems challenge our imaginations and creativity, leaving us to question how we got here, and more importantly, where we might be headed next.
Creativity in the Age of AI is a short film created for SPACE10 by Joss Fong and Áron Filkey, using AI models. The video travels back through history to understand how the adoption and adaptation of tech innovations have improved everyday life. It also explores AI’s growing role in the creative process, and what the history of creative tools can teach us about the future.
Notting Hill is one of my favorite neighborhoods in London because of its unique spatial layout
Instead of large private backyards, the homes and apartments back up to large private communal gardens shared by the entire block