[design]
- “Limit everything to the essential but do not remove the poetry.”
— Dieter Rams, quoted in Less and More: The Design Ethos of Dieter Ramsfrom Dieter Rams
Julian Paul added 3mo ago
- If everyone is busy making everything,
how can anyone perfect anything?
We start to confuse convenience with joy.
Abundance with choice.
Designing something requires focus.
The first thing we ask is:
What do we want people to feel?
Delight.
Surprise.
Love.
Connection.
Then we begin to craft around our intention.
It takes time.
There are a thousand no’s for ever... See morefrom Apple, “Intention” | Insights and Inspiration from 50+ Great Examples
Julian Paul added 4mo ago
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