Creativity

Being creative is also about not being happy with how things are

surprise may be a better proxy for creativity than quality. A polished output is not necessarily creative, but a surprising one might be. Yet even surprise is not enough if it is merely random. Peak creativity seems to require a rarer combination: novelty that has intention.

This is why the real disagreement about AI and creativity is often not... See more

Start somewhere bad to get somewhere good. A few weeks ago, I interviewed psychologist Adam Alter about his book Anatomy of a Breakthrough . In it, he writes about the “creative cliff illusion,” the notion that good creative ideas will either come quickly or not at all. Unfortunately, our intuition has that one approximately backward. In studies of... See more