context is queen
Just a moment...
The menu is an abstraction of the food. It is about the food—but it is not the food. Eating the menu makes for a flat and papery meal. The meal, by contrast, is interlocked within the vegetable garden, the culture of the chef, the conversation at the table, the nature of the occasion, the farmer's children, and the health of the prior and coming
... See moreTo address a food crisis is to address the relational, recursive density the food is contingent upon. It is to nourish the coming together of intergenerational farming, cooking, healing, holidays, ceremonies, culture, seasons and markets — not to package nutrition bars.
Words are not the things we are speaking about.
Nora Bateson, Combining
If you listened to a piece of music and assessed that piece of music by how many A notes or B notes were played, you would miss the music if you piled up all the rests and rhythmic info you would miss the music. The music is in the notes rhythms and silences, but it is also in the memories of your life the impressions the music brings up for you,
... See moreIf one recognizes the stories, the same images evoke and comment upon a rich tapestry of narratives. If you are unaccustomed to the logic of the culture, you are visiting, the grocery store layout may seem random, but with an understanding of other aspects of the culture, the placement of the items and categories, unlike the ones at home, falls
... See moreThe real flat-earthers are the ones who make life into a flat-description. it will not serve now.
Nora Bateson, Combining
As time passes, insight, expands, and even more context comes into view.
Nora Bateson, Combining
The true influence of Post Internet People on general internet socialization was both more subtle and more important than simply a shiny new social networking site. By joining the social internet after their parents were already there, they faced an especially dire version of “context collapse.” This is danah boyd’s term for when people from all
... See moreGretchen McCulloch • Because Internet: Understanding the New Rules of Language
In the old world of broadcast communication that Naomi Klein wrote about, promotion was limited to a few channels, so multinationals with massive advertising budgets had the power to sell a brand monoculture. Now every night, on Twitter, on Instagram, on TikTok, we scroll and see brands smushed up next to real people in the feed. Branding
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