Consumer SaaS

Consumer SaaS

Insights + examples on building consumer software subscription businesses

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4/ Software subscription businesses: 1. Activation rate: The percentage of free/trial users who hit a valuable milestone in the first X days after signing up (e.g. meditate, watch a show, listen to a song, find a match, sync a folder, etc.) 2. Intensity of engagement: L7/L30

description twitter.com

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Canva

research.contrary.com

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Duolingo and Consumer Subscription Businesses

Tanay Jaipuria tanay.substack.com

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Consumer Subscription KPI Benchmarks: Retention, Engagement, and Conversion Rates

Parsa Saljoughian medium.com

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The Opportunity and Risks for Consumer Startups in a Social Distancing World—A Framework for…

Sarah Tavel medium.com

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Some thoughts on SaaS ABS

Connor Durkin conordurkin.com

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Consumer Technology Is Alive and Well

Nikhil Basu Trivedi nbt.substack.com

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Sunrise was the best calendar app ever and now I feel lost

Romain Dillet techcrunch.com

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The more competitive a market the more buying decisions boil down to vibes.