Community

Community is the currency of the new internet and memberships is how you’ll get paid.

Don’t work in community. Seriously. I never meant to become a community manager. Most of us didn’t. We fell into it sideways, like walking through the wrong door at a party and suddenly finding ourselves responsible for babysitting someone’s forgotten & drunk cousin.The job is a messy tapestry of contradictions. You'll build fences designed to be... See more

When you have a densely connected network like that, not only are the friendships more rewarding, but everyone else also becomes more important to each other for mutual support, like Metcalfe’s Law. A densely layered quilt is much stronger than a seam sewn by a single string.

That is to say, our social groups, tools, situations, and, more broadly, environment have always served as a cognitive extension, networking our individual minds, allowing them to spill into each other and share processing tasks as a group. It’s as though our brains are aware of their own biohardware limitations. They naturally seek to form rings... See more

Many people have long wondered why the Grateful Dead succeeded in creating a world of Deadheads. It turns out that’s because the people who allocated tickets understood familiar strangers. If you bought a ticket for a Grateful Dead show in Miami, they kept a record of who you were seated near. Then, if you bought a ticket for the Nashville show,... See more

But we’re human beings, we do not want to be replaceable. We desperately want to be valued for who we are. Becoming disentangled from your web of mutual commitments, shared history, and collective responsibility is to be rendered into a transaction, a slave.2

We want to be loved, to be secure in the knowledge that no matter how much we’ve torn apart... See more