Community

Contrary to what we would like to believe, there is no such thing as a structureless group. Any group of people of whatever nature that comes together for any length of time for any purpose will inevitably structure itself in some fashion. The structure may be flexible; it may vary over time; it may evenly or unevenly distribute tasks, power and... See more

In the design industry, I genuinely believe we need more communities, not tools. There are so many tools for designers but so few communities. Tools make our job easier. Communities make us better designers. And with the recent AI drama over Figma’s Config, this realization only becomes clearer.

InVision has fostered a strong community, not just... See more

But these activities are all separate from the feelings needed to fully and sustainably participate: the courage, optimism, trust, love, intimacy, curiosity. The resilience to push through the inevitable feelings of fear, overwhelm, frustration, and hurt. The stamina to go through cycles of all of these feelings and more, again and again, and... See more

Stop trying to make social networks succeed, stop dreaming of a universal network. Instead, invest in your own communities. Help them make long-term, custom and sustainable solutions. Try to achieve small and local successes instead of pursuing an imaginary universal one. It will make you happier.

It will make all of us happier.