The next wave of big consumer companies will be community-based products:
- Niche, not everything to everyone
- Unique aesthetic
- Built-in community
- More memorable than big platforms
- Rewarding loyalty
- Unbundling large platforms
-... See more
There are always going to be people who believe they don’t really need to depend on others, or want others to depend on them. And capitalism has produced more and more ways we can use money, rather than relationships, to solve our problems. It’s easier and easier to employ a courier, a therapist, a zero-hours contracted task-doer, rather than ask a... See more
From the return of co-living spurred on by the increasingly realized benefit of living close to friends and family, to the growing presence of grassroots community initiatives like Neighborhood Trade School, mutual aid fridges, and community gardens, it’s clear that we’ve begun to recognize the potency of solving problems with collective solutions... See more