Community Building
sari and
Community Building
Most people don't join communities for belonging.
They join to solve a problem or achieve a goal.
It's only once they form relationships that they'll cite belonging as their motivation.
Lesson: to grow your community promote benefits, not belonging.
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Find The Best Online Communities | Hive Index
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Jacob Borgeson and
Eliot Couvat and
growth is the result of a great product not the precursor