Community Building

sari and

rafa

twitter.com

Kassen Qian

Escaping the Build Trap: How Effective Product Management Creates Real Value

Melissa Perri • 3 highlights

amazon.com

sari

Avani Parekh

Go-to-Market in Web3: New Mindsets, Tactics, Metrics - a16z crypto

Maggie Hsu future.a16z.com

Kaf

The Go-to-Market Strategy Is Dead (Killed by Web 3.0)

Medium medium.com

Kaf

New Yorkers Are Turning to Dinner Party-Style Restaurants to Make Friends (and Find Dates)

Emma Orlow ny.eater.com

Keely Adler

Discord: Imagine a Place | The Generalist

Mario Gabriele readthegeneralist.com

Jilber Najem

Peloton Marketing Strategy: Uncovering Key Lessons For Rapid Growth - NoGood™: Growth Marketing Agency

Stephanie Farrell nogood.io

JJacob Borgeson

Despite all the negative publicity around hypergrowth and overvaluation, Peloton has retained a core group of users for a long time by focusing on building community and meeting customers with enthusiasm wherever they are. And they managed to scale that pretty well.

Community building 101: - Make it a cause worth fighting for - Commit daily for best chances - Members should feel a sense of validation every time they show up - Curate founding members - Begin by growing organically - Facilitate bonds between... See more

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Emilie Kormienko