Combinatorial Creativity
everything is a remix of what came before
sari and
Combinatorial Creativity
In 1985, Nike held a 24-hour shoe design contest. Nike was struggling. Their stock dropped 50%. They had to lay off people. Adidas, Converse, and Reebok were all selling more shoes. So in a panicked attempt to find creative talent, Nike held a shoe design contest. The winner was a corporate architect named Tinker Hatfield. “Two days after the compe... See more
what a great little story
“Bring together things that have not yet been brought together and did not seem predisposed to be so.”
― Robert Bresson, Notes on the Cinematographer
It’s okay to borrow ideas, but you have to make them your own.
From Jorge Luis Borges:
I am not sure that I exist, actually. I am all the writers that I have read, all the people that I have met, all the women that I have loved; all the cities I have visited.
Danny Meyer the restaurateur has called ABCD: “always be collecting dots, so that you can always be connecting dots.” Dots or breadcrumbs, if your whole life is oriented around that collection, which mine is, then you're always preparing.