Choosing your metrics, KPIs, etc...
how to measure what matters + philosophical musings on whether the important things can be measured
sari and
Choosing your metrics, KPIs, etc...
sari and

John Doerr • 8 highlights
amazon.com

Which leads on to my next point. See, not only do numbers not capture what matters (love, happiness, awe, spirituality, creativity are by definition unquantifiable beyond mere surface appearances) they are also extremely open to manipulation.
