Choosing your metrics, KPIs, etc...
how to measure what matters + philosophical musings on whether the important things can be measured
sari and
Choosing your metrics, KPIs, etc...
People who insist that every product decision should be metrics-driven would also have to logically admit that theirs will be the first job to get automated by AI.
Shreyas Doshix.com
How did people respond? Did I strike an emotional nerve? This goes beyond easy, legible metrics like pageviews or social media likes, or even comments, which are at best hazy approximations of external resonance. It’s about looking for signals that something genuinely MATTERED to one or more humans, and elicited a response that’s out of proportion with the average digital interaction. Lots of likes is an okay-ish signal. Lots of comments is a clearer signal. A small handful of comments or private replies from people saying they’ve never felt so seen or understood by a piece of writing – that’s the kind of thing I’m trying to discern and quantify here.
One of the most bizarre contradictions in modern software is that the people building these engagement systems don’t like them either!
Ask anyone who works on onboarding popups, feature tours, lifecycle messaging, or in-app announcements how they feel when an app interrupts them mid-flow to announce something they didn’t ask for. The answer is... See more
Ask anyone who works on onboarding popups, feature tours, lifecycle messaging, or in-app announcements how they feel when an app interrupts them mid-flow to announce something they didn’t ask for. The answer is... See more
Article
tensions of product decisions/metrics
But ambiguity, taste, meaning, value, these remain hard to attain within the hierarchy of verifiability. “Intelligence” races ahead wherever the rewards are liquid and the outcome is easy to check, but it lags at the edges: in murky context, slow feedback, or spaces where the answer is more felt than measured.
While it’s tempting to believe a model... See more
While it’s tempting to believe a model... See more
Market of words
listen for truths that language cannot name
We don’t track time on site on Sublime. We also don’t track passive consumption. We only track people actively building and curating their library (which itself is not a perfect metric - because we don’t want to incentivize collecting. we want to incentivize creating with your knowledge) but is better than time on platform.
If a platform enables
... See morethere’s simply no way around the fact that we’re pretty fed up with a certain philosophical framework in Silicon Valley. It has many names: the growth mindset. OKRs. KPIs. Even Minimalism — the predominant aesthetic of our era. But at its core, it all comes down to one thing: the relentless optimization of everything in our world.
this mindset has... See more
this mindset has... See more