Business Building

Companies That Have Successfully Implemented Out-of-the-Box Thinking, via Rory Sutherland:

• Octopus Energy

  • They have a software division called Kraken

  • They manage utilities in a much more sophisticated pricing environment, like cheaper rates for charging cars after midnight

  • “It’s very much about marrying supply and demand.” – Rory Sutherland

  • They have a

If you’re a founder struggling with prioritizing a roadmap and defining a strategy:

1. embrace the chaos of reality and not be over-reliant on meticulous, inflexible planning. Instead of waiting for the perfect plan, take action and be prepared to pivot swiftly as opportunities or changes in the landscape arise.

2. make decisions fast and be ready to adjus

Fight bullshit and bureaucracy every time you see it and get other people to fight it too. Do not let the org chart get in the way of people working productively together.

-Sam Altman

“At both Viaweb and YC, every minute I spent thinking about competitors was, in retrospect, a minute wasted... It's exceptionally rare for startups to be killed by competitors — so rare that you can almost discount the possibility... Inexperienced founders usually give competitors more credit than they deserve. Whether you succeed depends far more

“No matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire. ”

― Akio Morita (founder of Sony), Made in Japan