Business Building

My favorite part of this practice is the last question is “What are we doing wrong?”, followed by a prod similar to “No, really. Something is broken. What is the most broken thing you’ve seen?” Bugs get filed in substantially real time where appropriate.

A while back I got an email from a fellow who asked: — "I’ve been trying to think about my next B2B play but everytime I think of an idea I stop myself due to how saturated the markets are. How do you still win in a packed category? I feel like it’s a lot harder to win now than it was 10 years... See more